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  1. A Brand Identity for the Frisian Wadden Sea

    Stefanie Schmaus

    A Brand Identity for the Frisian Wadden Sea

    Destination Branding on the Basis of Destination Image Analysis
    24,90 €
    ibidem
    122 Seiten
    In today‘s globalized world, leisure tourism is an important economic factor for many regions and the number of travelers increases every year. Since the destination market in an increasingly internationalized...
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