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  1. Hedonic Tariff Choice and Consequences of Flat-Rate Bias

    Fabian Uhrich

    Hedonic Tariff Choice and Consequences of Flat-Rate Bias

    The Impact of Consumption Goals on Flat-Rate Bias, and the Competitive Position of a Service Provider as Moderator of Flat-Rate Bias Consequences
    €34.90
    ibidem
    174 Pages
    Flat-rate pricing for services is becoming more and more popular. At the same time, the occurrence of a flat-rate bias increases as well: Many customers choose flat-rate pricing even if pay-per-use pricing...
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