Anna Sfardini

Anna Sfardini is Assistant Professor at Università Cattolica del Sacro Cuore (Milan) where she teaches Intercultural Communication and Research Methods on Media Production and Consumption. She is Senior Researcher at Ce.R.T.A. (Research Centre for Television and Audiovisual Media, at Università Cattolica), and Didactic Director of the Master course “Fare TV. Gestione, Sviluppo Comunicazione”. Her principal field is media and television studies with a focus on media convergence, audiences, TV genres, mediatization of politics, TV for women and for kids. She is the author of several papers and books including Reality TV (Unicopli, 2009), La TV delle donne. Brand, programmi e pubblici (Unicopli, 2015, with C. Penati), La politica pop (Il Mulino, 2009, with G. Mazzoleni), La televisione. Modelli teorici e percorsi di analisi (Carocci, 2017, with M. Scaglioni).