Strategic Management and U.S. Health Care

Are you searching for information on U.S. history of healthcare, hospital administration, organizational behavior and marketing? Are you interested in interdisciplinary studies in public policy, psychology and management? Are you a public administrator or you have another position in health care institutions? Are you a student of health care administration? Are you simply interested in the subject? You want to have the above continuum of topics covered in only one book? This book introduces the relevant theories and provides you with a deep insight into the history of healthcare and today's practice of nonprofit hospital management in the U.S. The main subject is the strategic management process of Marquette General Health System Inc. in Michigan/USA during the 1990s. It is about the conversion from a regular general hospital into a regional and integrative health system. Included is the view of admininistrators and others on this issue and what they think about the tense relation of margin and mission, health legislation and practice etc. in U.S. hospital care. Learning aspects with regard to non-profit hospitals in Germany complete this case study. The author: Thomas Neunert, M.A., studied political science and social psychology. His research focusses on health care policy in Germany and the United States as well as on organizational psychology.